We’re the Customer Experience company Holla.

We believe that great
get people talking.

Hello and Welcome to Holla

We’re a leading Customer Experience (CX) consulting company with 20 years experience in helping brands grow. We have broad expertise across industry sectors in both B2C and B2B business. Our approach to developing CX Strategy is holistic and combines customer data, strategy, design thinking and customer-centric marketing to help brands create positive experiences that raises customer loyalty and fosters customer advocacy.

Customer & Culture – Delivering the Experience

In our next breakfast seminar we’ll be discussing: How to create a customer-centric culture where your employees are engaged and empowered to do what’s best for your customers. Our 3 subject matter experts will outline their customer experience strategies to deliver higher customer satisfaction, loyalty and sustainable growth.


Customer Experience is the Brand

Our CEO, Alex Allwood is the author of Customer Experience is the Brand. Customers are now super connected, highly influential and have high expectations of their brand interactions. To succeed, brands will need to build customer-first cultures where customer needs are met and brand promises are kept. The book has been written to bridge the gap between yesterday’s marketing and the next evolution of the brand – Customer Experience.


Thought Leadership

Holla actively shares our Customer Experience thinking to engage the business community with the latest news, insights and learnings. This includes hosting our show CX LIVE, participating in webinars such as CX Week, seminars, our blogs, regular contributions to leading Marketing publications, and more recently as a guest on Alan Kohler’s show for Qantas Business Radio.


Live Conversations

A regular anchor in our Thought Leadership activities, CX LIVE is hosted by our CEO Alex Allwood is a monthly program designed for the Customer Experience community. The format is a live panel conversation with two to three CX leaders to discuss Customer Experience topics such as Loyalty, Advocacy, Organisational Alignment, Design Thinking, Customer Centric Marketing, Co-Creation, Personalisation, Technology and Data.

The program is a live streaming video broadcast through Blab, and is scheduled Friday 12pm around the middle of each month. Stay tuned to our social media channels and weekly newsletter Quickbite for details of the next show.